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MatriX

At Innoprom 2019 Tradeshow, under the brilliant design and art direction of Simmetrico Network for the Russian Copper Company, Leva engineered a dynamic installation that conveys the firm’s values and arouse visitor’s curiosity and engagement.

Matrix is made of fifteen columns –  3.5 meters tall – counting three 32” monitors each (45 monitors in total); every monitor is individually controlled by a stepper motor that makes it slide up and down on a rail by belt transmission.

Visitors approaching the pavilion get immediately hit by the wall’s smooth motion: they feel invited to enter the space and to enjoy – sharing on social – the harmonic choreographies.

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